What Does Augmented Reality Look Like in a Retail Environment?
As is the case for many industries, the future of retail is heavily intertwined with the rate at which technology progresses. This is due in part … Read More
How Wal-Mart is Staying Relevant with Innovation
It was over thirteen years ago that the Wal-Mart brand was taking fire from all sides – media, competitors, and the government – the heat of … Read More
Your Point of Sale and Targeted Marketing
We wrote last month about how customer loyalty was critical to ensuring your retail stores could drive foot traffic. We touched briefly on a few ways … Read More
Can Book Retail Be Done Right?
At face value, it would seem that most large bookstores are either gone or on their way out. Borders has been closed for years, and in … Read More
How Less is More in the Modern Retail Environment
A renewed focus on building better customer-brand interactions has resulted in an unexpected strategy emerging in department and big-box retailers alike. Apparel retailers like Macy’s, Nordstrom, … Read More
Four Ways to Make Your Checkout Process Customer-Friendly
How long does it take for your customers to go through checkout once they’ve selected all their items? Most retailers would agree that the customer experience … Read More
The Key To Driving Foot Traffic To Your Retail Stores
The number one complaint among retailers isn’t regarding abandonment rates, purchase size, nor managing the costs of operation. Most retailers are looking to simply get more … Read More
How Is RadioShack Still Open?
How RadioShack has managed to stay open in the modern retail world has remained unanswered for a long time. After filing for a second bankruptcy and … Read More
Learning Management Systems for Seasonal Employees
One of the main concerns for retailers in preparing for the holidays is making sure their store can handle the volume of foot traffic and sales … Read More
Building a Satisfying Customer Journey
How “customer journey” is defined depends heavily on the context. It can be as broad as your company’s marketing strategy, to as specific as operating a … Read More