Supporting data-driven decision making.
Big data is only getting bigger, and in-store customer analytics have become an extremely important piece in solving the puzzle. The use of thermal, infrared, and video analytic cameras have been combined with beacons and other sensors to help businesses better understand their customers. By gathering intelligence as it pertains to store traffic, retailers gain the power to compare sales data, monitor conversion performance, and staff accordingly. People Counting Systems operate using one of the following: video (standard IT Security Solution), beam counting, or thermal sensors. Current trends include:
- Proximity Marketing
- Queue management
- Customer flow
- Staffing management
- Inventory control
- Dwell time
What we can do for you:
Project Management– Engaging a single point-of-contact to help you interface with all required parties and determine the project requirements (such as scope and schedule).
Staging & System Integration– Coordinating the acquisition of required hardware, management of inventory, and integration of software loads, as required.
Logistics Management– Providing just in time delivery to each location to minimize the impact on your business.
Site Survey– Conducting pre-installation site surveys to determine available power, connectivity requirements (wired, wireless), and environment factors (available space, access issues).
Cabling Infrastructure– Facilitating the installation of all required power, data, and video cabling.
Equipment Installation– Installation of people counting devices, data collector, system interface, and on-site configuration of equipment as required.
Test and Turn-up– Working closely with client and content provider to confirm required connectivity and operability.
Maintenance– Providing post-installation maintenance of hardware and cabling, including reactive services, preventative maintenance, SLA, and parts depot.